[ FreeCourseWeb.com ] Personal Branding: Crafting Your Social Media Presence
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Duration: 1h 8m | Video: h264, 1280x720 | Audio: AAC, 48kHz, 2 Ch | 798 MB
Genre: eLearning | Language: English | Level: All Levels
Join Wit & Delight creator Kate Arends for a strategic class on how to create, evolve, and leverage your online personal brand for growth!
Over the past decade, Kate has grown her blog Wit & Delight to more than 3 million readers and expanded into a product line, brand consultancy, and more. What's behind her success? A thoughtful, strategic approach to personal branding.
In this 65-minute class, she explores the evolution of her blog to explain why an authentic personal brand is important — and how to optimize yours for what you want, who you are, and what success means to you. Each short lesson is filled with data and experience as well as specific strategies and examples. A special focus on social media keeps everything tactical.
Plus, the class includes exclusive downloadable worksheets to help you put every lesson into action! These useful PDFs will help you identify what sets you apart, how to be strategic about what you share, and how to set goals for your work. They're designed to use and reuse, giving you tools to rely on again and again.
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